If you are considering Botox or another wrinkle-relaxing injectable in Lower Manhattan, one of your first questions is probably simple: How much will it cost?

The honest answer is that tox pricing depends on more than the number advertised on a treatment menu. Your facial anatomy, treatment goals, chosen areas, required dosage, product selected and injector’s experience all influence the final price.

At I Wanna Be Pretty, treatments are designed around the individual—not a standard template. The objective is a refreshed, balanced result that still looks like you.

Botox is one of several neuromodulators

“Botox” is often used conversationally as a general term for wrinkle-relaxing injections, but Botox is actually one specific brand of botulinum toxin type A.

Other FDA-approved neuromodulator brands include:

• Dysport
• Jeuveau
• Xeomin
• Daxxify
• Letybo

Although these products work through a similar mechanism—temporarily reducing targeted muscle activity—they are not identical. Their formulations, dosing systems, onset and individual patient response can differ.

The units used for one neuromodulator cannot be directly compared or converted to the units of another. For that reason, choosing a product based only on its advertised per-unit price can be misleading.

Which neuromodulators does I Wanna Be Pretty prefer?

At I Wanna Be Pretty, we primarily prefer working with Dysport, Jeuveau and Xeomin.

Each has qualities that can make it a strong choice for the right patient, treatment area and aesthetic goal. The best option is selected after evaluating your facial movement, muscle strength, treatment history and desired degree of movement.

We do not believe that one neuromodulator is automatically best for everyone. Some patients respond especially well to one formulation, while others may prefer the onset, feel or duration they experience with another.

If you have received Botox, Dysport, Jeuveau, Xeomin or another neuromodulator previously, tell your provider:

• Which product you received
• When you received it
• Which areas were treated
• Whether you liked the result
• How quickly it began working
• Approximately how long your result lasted
• Whether you experienced side effects

This information can help guide your next treatment plan.

What does tox generally cost?

The official BOTOX Cosmetic website reports an average cost of approximately $400–$600 for treatment involving moderate-to-severe forehead lines, frown lines and crow’s feet. This is a general reference rather than a universal price.

Actual pricing varies by geographic location, provider, product, treatment area and dosage. Pricing in Manhattan can also differ from national averages.

Because Dysport, Jeuveau, Xeomin and Botox use different dosing systems, comparing their unit prices directly does not provide a reliable comparison of the total treatment cost. A personalized consultation is the best way to receive an accurate recommendation and price.

Is tox priced by the unit or treatment area?

A practice may price neuromodulator treatments in one of two common ways.

Pricing by unit

You pay for the number of units used during your appointment. The number of units depends on the particular product, treatment area, anatomy and muscle strength.

Remember that a unit of Dysport is not equivalent to a unit of Jeuveau, Xeomin or Botox. A lower unit price does not necessarily mean a lower total treatment price.

Pricing by treatment area

You pay a set amount for an area such as the forehead, frown lines or crow’s feet. This can make pricing easier to understand, although the treatment must still be customized.

When comparing prices, ask which product will be used, what the quoted treatment includes and whether a follow-up assessment is part of the plan.

What affects the cost of tox in Lower Manhattan?

Several factors determine the price of a customized appointment.

The number of areas treated

Treating one small area generally requires less product than treating multiple areas together. Patients may also explore carefully selected treatments involving the jawline, neck, chin or other areas after a medical consultation.

Your facial anatomy and muscle strength

Every face moves differently. Stronger muscles may require a different treatment plan than areas with subtler movement. Your injector should evaluate your face both at rest and in motion.

Your desired result

Some patients want very soft movement with subtle line reduction. Others prefer a more noticeable smoothing effect. A thoughtful plan should reflect your preferences rather than apply the same dose to everyone.

The neuromodulator selected

Dysport, Jeuveau and Xeomin have distinct formulations and dosing systems. Product selection may be influenced by your treatment area, previous response, desired outcome and provider’s clinical judgment.

The provider’s training and experience

Neuromodulator injections are medical procedures. Pricing may reflect the injector’s education, experience, understanding of facial anatomy and ability to recognize and manage potential complications.

Choosing a provider based only on the lowest price can overlook the most important factor: who is creating and administering your treatment plan.

How long do neuromodulator results last?

Results are temporary, and individual experiences vary. Product, dosage, treatment area, metabolism, muscle activity and previous treatment history can all influence onset and duration.

Your provider can explain what to expect from the selected product and recommend an appropriate maintenance schedule based on your response.

Will tox make me look frozen?

A frozen appearance is not the goal of a carefully planned treatment.

Natural-looking tox is about balancing line softening with appropriate facial movement. The ideal approach depends on your anatomy, muscle strength and desired outcome.

At I Wanna Be Pretty, the philosophy is to enhance and preserve natural features rather than create an overdone or standardized result.

What should I ask during a tox consultation?

Before agreeing to treatment, consider asking:

• Which neuromodulator do you recommend for me, and why?
• Which areas would you treat?
• What result is realistic for my anatomy?
• How is the treatment priced?
• What side effects and risks should I understand?
• When should I expect to notice a result?
• How long might the result last?
• Is a follow-up assessment recommended?
• Who will administer the injections, and what are their credentials?

A reputable provider should be comfortable answering these questions clearly.

Are neuromodulators safe?

Dysport, Jeuveau, Xeomin, Botox and other neuromodulators are prescription medications. They should be administered by an appropriately licensed and trained medical professional after assessing whether treatment is suitable for you.

Potential side effects depend on the product and treatment area and may include temporary discomfort, bruising, swelling, headache, eyelid or brow drooping and other reactions.

Botulinum-toxin products carry an FDA boxed warning concerning the possible spread of toxin effects. Seek immediate medical attention for difficulty swallowing, speaking or breathing following treatment.

Before treatment, discuss your medical history, medications, allergies, pregnancy or breastfeeding status, previous neuromodulator treatments and any neuromuscular conditions with your provider.

Tox consultations in the Financial District

I Wanna Be Pretty provides individualized medical-aesthetics consultations at its flagship Financial District studio:

I Wanna Be Pretty
161 Water Street
New York, NY 10038

Your consultation is an opportunity to compare Dysport, Jeuveau and Xeomin; discuss your facial movement and aesthetic goals; and receive a personalized treatment and pricing recommendation.

Schedule your consultation to explore which neuromodulator may be right for you.

This article is provided for general educational purposes and is not a substitute for individualized medical advice, diagnosis or treatment. Results, treatment recommendations, duration and pricing vary by patient. Product names are trademarks of their respective owners.

Medical review: Eric Nietzel-Leone, RN, BSN
Last updated: August 2026